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Culture Hotels is a newborn 4 star hotel chain, which location and style reflect its vocation for art: the first hotel lies next to the National Museum of Capodimonte.
We designed Culture Hotel Villa Capodimonte
Sub-menus for every section come up again under the highlights, for an easier experience. The area on the right of each internal page is dedicated to news and events.
The highlight area shows several details of the hotel and of its surroundings.
The subjective contours phenomenon inspired the identity design: the initials of the chain name act as merging figures completing each other.
The general identity is black, while Villa Capodimonte has been converted into black and green, to recall the nearby Royal Gardens.